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What is the True Winning Percentage of a Professional Soccer-punter?
This article explains the true winning percentage of a proffesional soccer punter...

Casinos Pitch in for Katrina Relief
The online casino industry has heeded the call for help and aid in light of the devastating effects ...

Dissolving Buyer Scepticisim ... A Lesson In Copywriting
When making a purchasing decision, people have their "rip off radars" on high beam. They're wary and...

 
  
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Ways to Use Autoreponders To Increase Your Profits (15 May 2008)
Autoresponders are remarkable, versatile programs that do so much more than just automatically answer your email. Regardless if you have an online business or a brick and mortar business using an Autoresponder can help you transform the casual customer into a profitable customer.
 

Summary of Adestras Presentation on Best Practice EZines at the July NEPA Conference (15 May 2008)
Best Practice eZines explored based upon Adestra's experience of working with UK and international publishers. From data collection to reporting, this summary of our presentation includes case studies, industry research and lessons from our own marketing...
 

An Introduction to Auditing Your Email Audiences (15 May 2008)
Like magazine circulations, you can now have your email audiences audited...
 

Email Marketing Tips for Reaching an International Audience (15 May 2008)
Adestra were asked to write an expert piece on "best practice email marketing to an international audience" for Direct Marketing International Magazine.
 

The Importance of a Name in the Sent from Email Address (15 May 2008)
How important is it to select the correct sent from address?
 

Some Simple Sure-fire Strategies to Construct a Responsive Opt in List! (15 May 2008)
A responsive opt in list can lead to unbelievable profits on the internet. In fact with a responsive opt in list it is very difficult NOT to make money!
 

Choose Your Email Marketing Software Wisely (15 May 2008)
Successful online business can't be led without email marketing. Many people know that it is very important to have a web site but having a web site is only one step in creating successful online presence. You have to stay in touch with your clients and prospects. You need to have a two way communication with your clients and prospects and best way to do this is to have an email newsletter. To send emails to your customer you need the right email marketing software.
 

How To Improve Your Open Rates And Click-Thru Rates In Your Email Campaigns (15 May 2008)
In this article I will give you several tips that can help you in improving your open and click-thru rates.
 

Why Email Marketing Matters (15 May 2008)
Internationally recognized email marketing expert Ryan Allis explains why permission-based email marketing matters and the two rules you need to know to make email marketing work for your organization including sending relevent content only to people who request it and keeping on a regular sending schedule.
 

Ten Tips for Email Marketers (15 May 2008)
The top ten tips for email marketers by Broadwick CEO Ryan Allis. Includes information on frequency, relevancy, consistency, timing, deliverability, from names, HTML sending, and content filtering.
 

14 Ways To Persuade Your Web Site Visitors To Give You Their Email Address (15 May 2008)
Building you own opt-in mailing list is essential for marketing your products or creating a newsletter. Here's 14 ways to help you build your list when visitors come to your website.
 

How NOT To Appear Like A Spammer (15 May 2008)
Unless you use the Internet only for surfing and never use your email address you've probably received something that is called spam. There are different definitions for spam but I will say that spam is unsolicited email commercial. Many people harvest other people's email addresses on email and web forums and send them info that they didn't request. This is very frustrating because you loose your precious time deleting those unwanted messages. In this article I will explain how NOT to appear like a spammer...
 

What Is An Open Rate (15 May 2008)
Good thing in emarketing business today is that many people use email marketing as an item in their promotional activities. Many companies publish a company email newsletter in order to stay in touch with their clients and prospects and some other people only advertise in other email newsletters. Everyone have one thing in common - they want that their email newsletters open as many people as possible. In other words to have a good open ratio…
 

10 Ways to SCREW-UP Your LIST (15 May 2008)
Have you ever heard the phrase... "the money is in the LIST"? Well, it's true! You'd better beleive it. Problem is, many people can mess up their list(s) - I try to show how to avoid this...
 

Email Marketing Essentials (15 May 2008)
Perhaps the most important component in turning visitors to your web site into customers is email marketing. Make no mistake. If you do not have an effective email marketing campaign you may be losing up to 95% of your potential customers.
 

Why Are People Cheesed Off With the Internet? (15 May 2008)
Having been connected to the "net" now for about eight years I can't help but notice the amount of deception that goes on. And it seems to be getting worse. It has got to the point where almost everything you read has to be viewed with a healthy degree of suspicion.
 

A Guide To Using an Automatic Responder (15 May 2008)
If your thinking what the heck is an automatic responder then read on, it's the most powerful marketing tool on the Internet and you NEED one.
 

Proven Techniques For Building A Responsive List (15 May 2008)
We've all heard those who have Internet business-success stories proclaim, "Nothing will make you as much money as building a responsive list!" The trouble is, most people won't let you in on their secrets for building these goldmines. In reality, it isn't all that hard to do.
 

The Moneys In The List - But How Much? (15 May 2008)
The money's in the list - it's a common war cry on the net. But how much and how do you get your share?
 

3 Simple Steps on how to Get Unlimited E-Mail Accounts for Pennies a Day (15 May 2008)
As an Online Home Based busy owner you will reach a point where all those free E-Mail Accounts just don't work anymore. It is possible to get Unlimited E-Mail Accounts for Pennies a Day just follow these 3 Simple Tips
 

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What is the True Winning Percentage of a Professional Soccer-punter?
This article explains the true winning percentage of a proffesional soccer punter...

Casinos Pitch in for Katrina Relief
The online casino industry has heeded the call for help and aid in light of the devastating effects ...

Dissolving Buyer Scepticisim ... A Lesson In Copywriting
When making a purchasing decision, people have their "rip off radars" on high beam. They're wary and...